Searchable, a London-based AI performance marketing platform helping businesses compete in AI-driven search, has raised €11.9 million ($14 million) in funding, at a valuation of €72.1 millon ($85 million).
The round was led by global venture capital firm Headline. With fresh capital, Searchable plans to accelerate product development across its execution engine and expand its presence in both the US and UK markets. Last year, in December, the company raised €3.4 million ($4 million) in pre-Seed funding at a €34 million ($40 million) valuation
Chris Donnelly, founder of Searchable, said, “Search is going through a once‑in‑a‑generation reset. When an AI assistant recommends your brand, customers arrive with more intent, more trust and a shorter path to purchase. Based on our own data customers are converting at 3x higher when they arrive from ChatGPT and other LLMs. If you aren’t visible in those answers, you’re giving ground to competitors every day.”
Founded in 2025 by British serial entrepreneur Chris Donnelly, Searchable helps marketing teams master the agentic web. The company is a new AI performance platform that helps brands understand, track and improve how they appear across AI-led search.
Searchable states that it acts as a growth command centre, and tracks visibility on 10 AI engines, surfaces insights through interactive agents, connects analytics from Google Analytics and search console, and turns data into actions that drive traffic growth.
The company states that AI-enabled search is expected to achieve around 70% market penetration by 2027, with 65% of searches currently concluding without a click. Additionally, nearly half of Google searches now feature AI-generated overviews, transforming the ways consumers find products and services.
Dominic R. Wilhelm, Partner at Headline, said, “AI‑driven discovery is rewriting how customers find products, and the economics are moving fast. As more searches are answered directly by AI, brands that are invisible in this layer of search will simply see less demand. The companies that adapt first will protect and grow market share; those that don’t will lose it quietly.
“We backed Semrush early as the category leader and exited following its IPO at around a $2 billion market cap. Now, we see a new generation of businesses coming up, and Searchable is primed to win this market, which is why we are ecstatic to lead the current round.”
Wilhelm added, “We see Searchable becoming part of the core infrastructure for this shift, not just reporting on what AI engines say about a brand, but directly improving the visibility and revenue outcomes that matter to management teams and boards.”
Over the next 12 to 24 months, the company expects three structural shifts: the automation of repetitive manual SEO labour through agentic systems; the rise of AI commerce as a standalone optimisation layer; and the convergence of paid and organic AI visibility into unified attribution models.
Searchable works with brands including American Express, KPMG, Siemens, Tencent, Pfizer, Boston Consulting Group, DigitalOcean, VaynerMedia and Havas. It highlighted that, on average, enterprise-scale customers report a 22% increase in AI-driven traffic within their first 60 days of using the platform.
Since its launch in January, Searchable reached €1.7 million ($2 million) in annual recurring revenue within just 4.5 months, and now has an annual recurring revenue of €2.2 million.
Source: EU-Startups
